I’m Rob Braddock, and in the last four years, I’ve written or copy-chiefed over $60 Million in direct response copy.

And in the past 2 years I was the copy chief for two different financial publications. The first I took from 200k per month to 2 million dollars per month, and the second company I grew from ground zero to $2 Million per month.

Both of those companies have been acquired for a multiple by an international publishing company.

All of that success can be attributed to one thing: the big idea.

It was a big idea for Agora Financial that brought in over 52,000 new names to file for their front end.

It was a big idea for Angel Publishing that led to a control that has been running for an unheard of 3 years.

When tasked with writing a promotion for a financial product selling — get this — options on ETFs that tracked emerging markets currencies, the “marbles in a jar” demonstration was the big idea that turned what would have been a confusing pitch into a $3.5 Million launch.

And it was a big idea that was responsible for the most profitable space ad in financial publishing history:

It did over $500,000 in one email send.

Your Big Idea Is Waiting For You…

I can’t write your next VSL. 

I hand-select my clients, and I’m booked out a year in advance. 

But the dirty little secret of this industry is that you don’t NEED an A-list copywriter in order for you to be wildly successful.

What you need is a breath-taking big idea. 

Once you have that big idea, that’s it. 

Even an average copywriter can take over from there. 

And that’s what I’m offering you now. 

I will give you your next big idea.

Here’s how it works. 

I live in San Antonio, Texas, and I don’t travel. 

We can meet here - or I’ll drive to Austin or anywhere in between.

You and I and whoever else from your team you’d like to bring will put in a full day’s work at a hotel or a rented office space - whatever.

When you leave to go home, you will have a million dollar big idea - guaranteed.

Because during that day, I’ll ask hundreds of questions about your product, your offer, your company, your guru, your potential customers, your goal, and your vision. 

We’ll have a brainstorming session - throwing out ideas, killing ideas, shooting the breeze, et cetera. 

When the day is done, we will at the very least have a general concept of what your next big idea will be…

And then, 48 hours later, I will deliver to you a comprehensive document that goes into painstaking detail laying out the entire concept for your next big idea.

Just wait ‘til you see this thing - I even put color wheels and stuff in it. 

I guarantee I’ll have at least one big idea, but depending upon your situation, you might even walk away with 2 or 3. 

I don’t hold any big ideas back. However many big ideas I can generate in that day with you is what you’ll get.

You’ll be able to present the big idea document to your copy chief or copywriter and they will be able to turn out a promotion that could dwarf anything you’ve ever done before. 

Before you ask, I am very busy, so I cannot copy chief your writer…

But I’m also not an asshole, and I know there will be clarification needed or questions asked or even a new idea that springs up during the course of writing.

And I’ll be happy to take a call with you, your copy chief or your copywriter to go over everything to make sure your big idea is successfully implemented.

I charge $25,000 plus 5% net royalties for any promos I personally write and, like I said, I am booked for more than a year…

But your next big idea generation day is just $10,000 with no royalties attached. (I’m probably going to change that later and include royalties.)

PS Testimonials? I have TONS of testimonials.

If you are in the financial publishing industry, I promise you we know the same people. Pick 3 of the top guys you know in the industry and ask them if I’m legit or not. 

The End.